Our History
1990s: The Foundations
In the early '90s, Ralph Dunning's career was already on an upward trajectory. His background in designing clothing for cyclists laid the foundation for his expertise in performance apparel. This period was marked by Dunning's exploration and mastery of fabric technologies, which would later become a cornerstone of his approach to golf apparel.
2000s: Revolutionizing Golf Apparel
Dunning's foray into golf apparel began at the turn of the millennium, driven by his vision to introduce high-tech performance fabrics to the golfing world. In 2001, amidst skepticism, Dunning Golf was born from his basement in Toronto. His groundbreaking approach combined performance fabrics with precision fit, redefining golf wear. By mid-decade, thanks to strategic endorsements and quality products, Dunning Golf emerged as a leader in performance golf apparel, with Dunning himself being compared to industry pioneers for his innovative spirit.
2010s: Global Expansion and Brand Evolution
Despite stepping away from day-to-day operations for a period, Dunning's heart remained with the game and the brand he built. His return to Dunning Golf marked a renewed focus on core values: being a dedicated golf and technology company with a clear, understated design philosophy.
2020s: Leading Foreign Rider Co.
Today, Ralph Dunning brings over 30 years of design and manufacturing expertise to Foreign Rider Co., infusing the brand with his deep-rooted principles of quality, sustainability, and innovation. Under his leadership, Foreign Rider Co. stands as a beacon for adventurers, entrepreneurs, and creatives who value not just the function and style of their apparel but also the story and ethos behind it.
Dunning's journey reflects a relentless pursuit of excellence and a commitment to pushing the boundaries of apparel design. His work, rooted in a profound understanding of the needs of active and discerning customers, continues to inspire and define the ethos of Foreign Rider Co.
Looking Ahead
As Foreign Rider Co. continues to scale, the focus remains on creating a global community of like-minded individuals who share a passion for adventure, creativity, and sustainability. The brand is committed to expanding its reach, opening more retail locations in cities that resonate with its ethos, and forging partnerships that enhance its brand and connect with its audience on a deeper level.
In essence, Foreign Rider Co. is forging a path forward that honors its rich history while embracing the future with open arms, ready to explore new horizons and invite its community along for the journey. The brand stands as a beacon for those who dare to define freedom on their own terms, offering not just apparel, but a way of life.